"The Jesus Music" from the Erwin Brothers Nears the One-Million-Dollar Mark
Updated: Oct 18, 2021
The faith-based documentary charts the development of contemporary Christian music.
Considering its small theatrical release footprint, The Jesus Music has performed well. Now wrapping up its third weekend, the film from directors Andrew Erwin and Jon Erwin has brought in $991,000 at the box office, according to The Numbers website.
This documentary, which is executive produced by Christian music giants Amy Grant and Michael W. Smith, claimed 16th place overall from Friday through Sunday, with $38,000 from 103 theaters. And while its performance may not seem that impressive at first glance, it begins to look significantly stronger when one considers that this is a faith-based documentary - never a big money maker as film genres go - at its widest release it played in only 270 theaters, and business at movie theaters throughout America is still off kilter because of the coronavirus.
As a point of reference, it's worth comparing The Jesus Music to another recently released faith-based documentary. Show Me the Father from the Kendrick Brothers - Alex and Stephen - came out in September in 1,073 theaters and brought in almost $1.8 million during its five-week run, according to Box Office Mojo. So with about one quarter of that film's theater count and after only two full weeks, the Erwin Brothers and their studio partners at Lionsgate have to be relatively pleased with how their movie has done thus far.